In-depth sales audit

In principle, this comprehensive sales audit is for all company managers wanting concrete recommendations to boost their sales excellence. It is especially recommended in the following circumstances: 

• induction of new sales staff or new frontline managers;
• to develop a specific sales force training programme; 
• stagnation or a drop in sales performance;
• a realignment of the sales strategy as part of a wider sales appraisal;
• a merger of sales forces to identify the best practices and accentuate them.

We deliver our activities in 3 stages:

Stage 1: Prepare the support package with the Sales Director. 

Stage 2: In-situ support.

• accompanying sales staff: preparing for a meeting, the meeting, debriefing;
• accompanying frontline managers: preparing for a meeting, debriefing with the manager and their sales person then debriefing with the manager.

Stage 3: Analysis and recommendations on sales methods.  

• Sales methods (tools, formats, arguments, reporting, etc.) and sales techniques (preparation, connection, exploration, etc.).
• Support methodologies, techniques and managerial positioning.